Who We Are

Some businesses are started, but InJoy was born. It all began when one dad attended a childbirth class and saw the opportunity to offer something better. Since 1988, we have been engaging new parents with modern videos and educational materials. Three decades after InJoy’s birth, we still do that, but our vision has grown — to inspire and empower health professionals, educators, and their communities toward greater health and well-being, by providing video-rich teaching solutions from pregnancy to early parenting that are optimized for classroom, one-on-one, and independent learning.

Today there is a myriad of health education materials available for parents and professionals to choose from. With the leap from limited access and dated information to “information overload,” InJoy’s mission is more relevant than ever.

OUR VALUE PROPOSITION

We take a customer-centric approach. This begins with a simple concept — listening to our customers and giving them what they need. InJoy’s materials solve the challenges that today’s educators face, such as:

• Educating families with a variety of learning styles and literacy levels
• Finding current, evidence-based, and expert-reviewed materials
• Working with parents who base important medical decisions on biased, peer-based information
• Educating parents who lack the time or interest to learn
• Having limited time to teach complex topics
• Connecting with diverse audiences of different backgrounds and ethnicities
• Conflicting messages between various care providers and points of contact

Considering these challenges, our products include high-quality videos and animations that simplify complex terminology and procedures, feature families who are real and diverse, and share essential content that is positive, non-biased, and engaging to all types of learners. Our products don’t just teach, they evoke emotion. In fact, we hear from customers that after watching our videos and materials, parents often laugh and cry. Most importantly — they remember what they learn! This is why our products are called “teaching solutions.”

We get it! InJoy’s team includes media experts, health professionals and parent educators. We use our broad backgrounds and expertise to enhance what we create and help our customers choose the best solution for them.

WHO WE SERVE

Our customers are made up of over 15,000 institutions from health systems and hospitals, private and public healthcare organizations, government and social service agencies, military installations and programs, universities and schools, public libraries, and independent educators and health professionals. In short, we know that the more we can assist educators in facilitating their curriculum, we help create wiser and more prepared parents, and healthier children — both physically and emotionally.

OUR CULTURE

Our company culture is based on trust and empowerment. InJoy’s employees are passionate and aim to achieve our company values with expertise, innovation, flexibility, honesty, and integrity. It’s more than a job — it’s a learning environment. While working in a high-performing and collaborative atmosphere, we like to have fun and strive to balance work and life every day. Many of us are parents ourselves, and/or health professionals, and we know that we all have a stake in this, so we are enthusiastic about our work and take it very personally.